The world wide Magic Marine Family expands with the twelve sailors of the Team Heiner Pups. Team Heiner was founded by Roy Heiner, a racing yachtsman in heart and soul, participated in four consecutive Olympic games, who won a bronze medal and skippered on several boats in ocean races around the world.
The Team Heiner Pups are a group of young talented sailors who have the opportunity to develop their sailing skills on big boats to become the next generation sailors in big boats in The Netherlands. The Pups’ course takes three years and includes all aspects of sailing a keelboat.
The appealing vision of the Team Heiner Pups is exactly what Magic Marine is looking for in their team members. With the launch of the new Foul Weather Gear collection of Magic Marine which provides optimal comfort on the water and protects the sailors against all elements this was the ultimate moment to start a long term collaboration.
Roy Heiner: “When the level of the sailors goes up, the elements they have to face become more challenging. Protecting yourself against these elements becomes more important along the way. In Magic Marine we found a partner who has the same opinion as us, to give talents trust and a change to reach out for the highest level. Magic Marine grows together with the talents they scout and support them along their way.”
“We find the involvement of our partners in the program is very important. Magic Marine treat their sailors as member of the Magic Marine Family, a thing we already have seen for a very long time with Nicholas Heiner. They promote their riders in good times but also when they are still fighting their way to the top, this gives a good vibe for a collaboration together.”
In the past seasons the Magic Marine product design team worked hard in their search for the ‘perfect’ foul weather gear; To find the right materials, the optimal fit and the development of extra functionalities. Many smaller and lager adjustments resulted in the new Element collection, the collection will be launched in the early months of 2017. The Team Heiner Pups will have the honour to be the first team to sail in the brand new suits!
More than Magic
Magic Marine believes in the power of family, trust and interaction the become a better version of yourself. Max Blom, CEO and brand manager of Magic Marine explains; “Family and trust are an important base for all types of development, especially in the current society where all focus is on achieving goals. The role of Team Heiner in the development of youth sailors consistent with the vision of Magic Marine.”
“As a family business we see how strong we are and this is exactly what why try to transfer to our team riders. We make them part of our big family and have trust in them, also when they are in a less successful season. With the stories and experiences of our sailors, and from now on also the Team Heiner Pups, we are able to constantly develop our collection and grow with the needs of our sailors.”