Press release: http://www.sailing.org/news/33638.php
The International Sailing Federation (ISAF) is very happy to announce that MBrands International has joined the ISAF Connect to Sailing as Exclusive Performance Partner for clothing and personal equipment.
"Magic Marine have demonstrated to us that our fundamentals are at the core of what they strive to provide as a company. We have agreed to a four year partnership which will see many of our emerging and developing nations alike benefit from the products and services that MBrands, represented by both Magic Marine and Mystic will bring to this ISAF Training and Development Programmes."
Connect to Sailing's overriding goal is to revitalise grass roots participation in all categories of sailing outside elite activity and put sailing firmly back into a growth sport with a focus on youth. There is evidence to suggest that participation in sailing around the world is in decline and the age of active participants increasing as all sports seek to compete with each other to attract participants and compete with an increase in other interests seeking to attract today's youth.